About Us


The founders of Krowd have an extensive history and experience as managers of an online Internet tools. Krowd is a culmination of over thirty years of combined experience and product development into one solution. The customers dictated what we built from our early days of NetDesign. There is a serious need for a better way to edit web sites. Developers struggled with this so we created an HTML editor, called Activedit, to embed into existing websites to make it easier for customers to edit their site. We continued to create many web-based components and grew to over 8,000 customers.

After ActivMail our customers explained that their mail server could not keep up with ActivMail. One customer had over forty mail servers to which ActivMail served emails! From that need sprung XMS Mail Server and Campaign Intelligence. Now, as Zrinity, we were successful for many years before one of our original partners, Rob Thrasher, came back with a struggle he was having.

Rob moved on to a different opportunity in 2009 and worked selling online business solutions in the Upstate New York marketplace. Rob's customers were struggling to manage online marketing along with their normal every day business. They constantly outsource web development to a third party, didn't bother with email marketing because it was to cumbersome, used Facebook but had no idea who their Facebook fans were and many more issues. They didn't know who their loyal customers were, and worse yet, how to market to these customers. They offer fifty percent deals to the wrong customers at the wrong time and in the wrong zip codes. We then began our new journey and today we are proud to offer Krowd.

1995
Restaurant Owner
Yes we have a past in the Resraurant business. One of our founders owned the Creative Cafe with his wife Tami in Utica, NY. The Resraurant lived on until 1999 when they decide to start a family. Many of the ideas for this product were the result of our experience in the restaurant industry.
1996
Launched NetDesign
Database-Driven Web Application Development
Built Ecommerce Platform for the following companies:
  • Northern Saftey
  • WWSport
  • FrenchToast
  • And many more...
  • Recognized by the NY Times as leader in Search Engine Marketing
       
    2002
    Launched ActivSoftware
    Built Software Components for Web Developers
    Built Activedit a WYSIWYG editor which was purchased by many Fortune 500 companies:
  • NASA
  • Bank of America
  • New York Stock Exchange
  • Disney
  • Ticketmaster
  • Bristol Myers Squibb
  • Duke University
  • And many more...
  • Built ActivMail, ActivSpell and ActivScan
       
    2009
    Launched Zrinity
    Marketing and Transactional Email Software

    Built Email System for:
  • Golf Channel & GolfNow
  • Subaru
  • Primerica
  • SendWordNow
  • Centurylink
  • PGA of America
  • Webs
  •  
     
    2019
    Launched Krowd
    Krowd was born. We decide it was time to tie all of our achievements in software together, sprinkle in a couple new additions and take our new product to the many small business who want an easy way to market their business to their customers. Krowd began bring on clients in 2023.
    To be continued...  
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